Samsung is gearing up to launch its next-generation Galaxy S26 series in early 2025, and exciting new reports confirm that the much-loved Galaxy S26 Plus will be part of the lineup. Contrary to earlier speculation about its discontinuation, Samsung has officially decided to keep the Plus model alongside the Galaxy S26 and Galaxy S26 Ultra. The tech giant’s change in strategy shows its focus on consumer preferences and the success of the Plus variant worldwide.
Why Samsung Changed Its Strategy
According to fresh reports from South Korea, Samsung initially planned to drop the Plus variant and replace it with the Edge edition. However, the move didn’t go as planned. The Galaxy S25 Edge failed to perform well in the company’s home market, as users preferred practicality and balance over its curved-screen design. Sales declined sharply just weeks after launch, prompting Samsung to rethink its lineup for 2025.
Consumers reportedly found the Edge’s design less ergonomic, making the Plus edition a more reliable choice for those who value both comfort and flagship performance. This response has convinced Samsung to bring back the Plus model with improved features and modern enhancements.
Performance of the Galaxy S25 Plus Inspired the Comeback
The Galaxy S25 Plus achieved significantly better sales results than the Edge model, both in South Korea and globally. Its balanced specs, ideal size, and premium build made it a fan favorite among Samsung enthusiasts. Positioned perfectly between the standard and Ultra models, the Plus variant has always appealed to users who want top-tier performance without the hefty Ultra price tag.
Based on strong demand, insiders report that Samsung will continue this approach for the upcoming lineup. In 2025, the Galaxy S26 series is expected to include four models — Galaxy S26, Galaxy S26 Plus, Galaxy S26 Pro, and Galaxy S26 Ultra.
Expected Price and Launch Details
While Samsung has not revealed official pricing, early leaks indicate that the Galaxy S26 Plus will start at approximately $999 (around RM4,699 in Malaysia). The price may vary based on configuration and region, but Samsung is reportedly planning to keep the Plus model at a competitive level to attract a broader market segment.
The global launch is anticipated in early 2025, with Malaysia expected to be among the first countries to receive it. The Galaxy S26 Plus will bring an elegant design upgrade, advanced camera system, and even faster performance for everyday users and tech enthusiasts alike.
Galaxy S26 Plus – Expected Specifications
Samsung’s Future Direction
Samsung’s decision to retain the Plus variant highlights how closely it listens to its audience. The Edge lineup is expected to be phased out completely, allowing Samsung to focus on its more practical and in-demand models. The Plus variant delivers a premium experience without the Ultra’s high cost, offering a sweet spot for flagship buyers.
This move also suggests that Samsung aims to refine its strategy to provide better value and long-term satisfaction. The Galaxy S26 Plus is likely to bring next-level performance, design precision, and user comfort, ensuring it becomes one of the most balanced flagship smartphones of 2025.
FAQs – Samsung Galaxy S26 Plus
Q1: When will the Samsung Galaxy S26 Plus launch?
A: The Galaxy S26 Plus is expected to launch globally in early 2025, with availability expanding region by region.
Q2: What will be the price of Galaxy S26 Plus?
A: The estimated starting price is around $999 (approximately RM4,699 in Malaysia).
Q3: Will Samsung discontinue the Edge model?
A: Yes, reports suggest Samsung will phase out the Edge edition and focus on the Plus and Ultra variants instead.
Q4: What are the major upgrades in Galaxy S26 Plus?
A: Key improvements include the Snapdragon 8 Gen 4 chipset, 200MP primary camera, enhanced battery efficiency, and 65W fast charging.
Q5: How many models will be included in the Galaxy S26 lineup?
A: Samsung is expected to launch four models – Galaxy S26, Galaxy S26 Plus, Galaxy S26 Pro, and Galaxy S26 Ultra.
Hi, I’m Faheem, the creator and author behind Icis. I’m passionate about technology and automobiles, and I love sharing what I learn with others who have the same enthusiasm. Through this blog, I aim to make complex tech and auto topics simple and easy to understand. I personally research and write every article to ensure it’s useful, accurate, and interesting for my readers. Thanks for visiting—I hope you enjoy exploring Icis as much as I enjoy building it!